Leading shower expert Susan Newton has been the go-to guru for all things baby shower, bridal shower and bachelorette party for more than a decade. Today, as "The Shower Diva," she creates memorable events for celebrities and appears at trade shows and in the media to teach consumers how to throw upscale showers.
As an honors graduate from Pasadena's prestigious Art Center College of Design, Susan Nickey Newton has kept one goal in mind – she wanted to make a difference by using her design talent in service to others. Her keen insight into people coupled with a warm empathy made her a natural at creating games and party favors aimed at celebrating two of life's major transitions -- weddings and baby showers!
Susan's art and people skills were apparent in high school. She built a reputation early on as the girl who could throw the best parties. This natural hostess graced celebrations with an innate sensitivity to the guest's wants coupled with an uncanny ability to combine fashion with new party trends. Her eye for visual detail coupled with her strong sense of good taste made her an icon throughout her school years. Naturally throwing showers became a no-brainer.
Susan gifted a dear friend by creating an original, personalized bridal shower board game for her. It was a smashing success and she was encouraged, in fact hounded, to market the board professionally. Susan's gift of friendship ultimately resulted in BrideBingo™ Deluxe, one of her most popular products and the beginning of the shower trend we see today.
There was a natural evolution from Susan's roles as high school party icon and gifted designer into running her own company. Susan created BadaBadaBingo Fun Games Co! LLC, a 100% Mom-owned business dedicated to the original design, manufacturing and marketing of trendy, upscale party games and favors. She is also the inspiration behind TheShowerDiva.com, which premiered online on June 6, 2007.
Susan was first a maid of honor at the tender age of 19, where she learned bridal shower rules of etiquette and how to "shower" a bride with the same magic she teaches at TheShowerDiva.com. Baby showers came next, of course. Susan stepped up and learned baby shower etiquette and combined that knowledge with original game designs that are elegant conversation starters! Through it all, Susan has never lost sight of her goal – to make her friends (and now clients!) feel warm, loved and celebrated.
As a matter of fact, she too wanted to have a baby shower. For herself!
Although doctors once said she couldn't have a baby, she kept throwing great baby showers for her friends who showered her with great advice. Thanks to the positive energy from creating Baby Bingo, she claims, she finally got pregnant. First came Tori, closely followed by Emily!
Today, as "The Shower Diva," she creates memorable events for celebrities and appears at trade shows and in the media to teach consumers how to throw memorable showers. She is also the creator of TheShowerDiva.com and DivaDarlings.NET, websites designed to help hostesses throw fun, elegant baby showers, bridal showers and bachelorette parties.
Susan is married to Patrick and is the proud mother of two adorable divas-in-training.
Updated Nov 2009